BROWSE NEW ARRIVALS
feature-item-1
Secure Payment Gateways
feature-item-2
Nationwide Delivery in 1-3 Business Day
feature-item-3
Hassle-free exchange
feature-item-4
Dedicated Whatsapp Support: 072 191 6217

Introducing our 2025 Summer Collection ☀️

At The Hip Shop, our goal is to create timeless pieces that make you feel confident, stylish and completely yourself - while weaving in subtle trends to keep your wardrobe fresh and current.

As always, we’ve dedicated months of preparation to explore what’s in this season - curating a collection that feels modern yet effortlessly true to The Hip Shop’s aesthetic.

For this drop, we wanted to give you a bit of context - so you can feel inspired by the trends of the season and incorporate them in a way that suits your personal style.

Discover the trends shaping the season below!

Trend 1

BUTTER YELLOW

Soft and sunny, butter yellow brings warmth and optimism to any outfit, perfect for bright summer days ahead.

Our Butter Yellow Collection includes a range of pieces, allowing you to embrace the trend in a way that feels most natural to your style.

SHOP THE LOOK

SHOP THE BUTTER YELLOW COLLECTION

Trend 2

NEW ANIMAL PRINT VARIATIONS

Leopard remains a classic, while bold new variations like cow print bring a fresh, playful edge to the scene.

Our Cow Print Collection embraces this bold, fashion-forward trend with statement pieces designed to add personality to your summer wardrobe.

SHOP THE LOOK

SHOP THE COW PRINT COLLECTION

Trend 3

SATIN FOR DAYTIME

Satin steps into the daylight this season, bringing effortless polish to relaxed silhouettes and everyday staples.

Our Glamour Girl Top is the perfect nod to this trend - available in three colours and easy to style with your favourite pants from this drop.

SHOP THE LOOK

SHOP THE SATIN COLLECTION

Trend 4

SHADES OF PURPLE

From lilac to deep violet, purple reigns supreme this season - adding a sense of confidence and femininity to your look!

Grape is one of our favourite shades (and we know how much you ladies love it too) so we’ve created a full capsule collection in this gorgeous, rich hue.

SHOP THE LOOK

SHOP THE GRAPE COLLECTION

Trend 5

FLOWY SILHOUETTES

Longer lengths and flowy silhouettes are a big focus this season - think sweeping skirts and maxi dresses that move with ease, offering effortless style and feminine grace.

Our Palm Springs Skirt embodies this perfectly, with beautiful movement and matching summer knits to complete the look.

SHOP THE LOOK

SHOP THE PALM SPRINGS COLLECTION

Trend 6

SUBTLE SHINE

Hints of shimmer, sequins and metallic textures bring light and lift to otherwise minimal looks!

Our love for a little sparkle is nothing new - but it’s a joy to see this favourite trend officially in the spotlight.

Nervous about sparkle? Don’t be - we’ve included pieces with varying degrees of shine, so you can ease in or go all out, depending on your style.

SHOP THE LOOK

SHOP THE SHINE COLLECTION

Back by popular demand

THE SENATRA KNIT

You all love the Senatra Knit every season - so we’ve brought it back in five fresh colours for the summer ahead!

Why it’s such a favourite: This loosely woven, relaxed-fit knit features a soft V-neck and subtle silver foil detail across the bodice. It’s striking yet versatile - the kind of piece you’ll find yourself reaching for on repeat all season long.

SHOP THE LOOK

A wardrobe staple

DAILY DENIMS

There is no item that works harder in a wardrobe than a trusty denim!

So we’ve set out to source a variety of denim styles to suit a variety of different preference.

The Azure Denim Jegging: Snug and stretchy with a slim fit and a navy colourway


Walk This Way Jeans: A classic denim fabric with a straight fit and a charcoal finish


Urban Edge Denim: A trendy wideleg in a classic navy colourway


Legacy Bootcut Denim: A classic fit and flare in a charcoal colourway

SHOP THE LOOK

Take the sunshine with you wherever you go

BEAUTIFUL BRIGHTS

Bring the brightness with our Pocket Full of Sunshine Shirt!

It’s available in two vibrant shades: Coral and electric Fuchsia, setting the tone for a bold, joy-filled summer ahead.

SHOP THE LOOK

For your seaside holiday

BEACHY BLUES

Is there anything that says “summer holiday” quite like a palette of crisp whites and peachy blues?

Our Sky Blue Collection does the outfit co-ordinating for you. All you have to do is place your order and pack your suitcase and you are December break ready!

SHOP THE LOOK

Never gets old

PATTERNED PANTS

If there’s one style that’s become a signature Hip Shop piece, it’s our patterned drawstring pants.

They’ve been a hit season after season - so we’ve worked hard to bring you even more variety in this beloved style!

SHOP THE LOOK